Hula bowl staff
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Rachael Logan
Executive Director
Rachael Logan serves as the Executive Director of the 80th Hula Bowl, bringing a wealth of experience in sports management and event leadership. With a strong background in organizing high-profile athletic events, she plays a pivotal role in continuing the legacy of one of college football’s most storied all-star games.
Contact Rachael at Rachael@hulabowl.com
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Brett Bohl
Director of Special Projects
Official Hula Bowl Scout
With years of hands-on experience in event operations and sports programming, Brett Bohl serves as Director of Special Projects for the 80th Hula Bowl. He focuses on executing unique initiatives that elevate the event and support its long-term vision.
Contact Brett at Brett@hulabowl.com
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Todd Alles
Director of Football Operations
For the 80th Hula Bowl, Todd brings extensive experience in football operations and logistics. He is a former Director of Football Operations at the University of Alabama as well as held senior positions at The Ohio State University. His meticulous planning and coordination ensure smooth team management and game-day execution, creating an optimal environment for players and staff alike.
Contact Todd at Talles@hulabowl.com
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Anthony Ricker
Marketing Director
As Marketing Director for the 80th Hula Bowl, Anthony leads the creative direction and brand strategy behind one of college football’s most historic events. He oversees design, video and photography, social media, sponsorship activation, and media relations to deliver a consistent and engaging fan experience. With a strong background in creative media and marketing, Anthony plays a key role in elevating the game’s visibility, growing its digital presence, and building strong relationships with sponsors, media partners, and fans alike.
Contact Anthony at Anthonyricker@hulabowl.com
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Haylee Dye
Web Technology & Marketing Assistant
For the 80th Hula Bowl, Haylee provides critical expertise in web technology and design. With extensive experience in sports marketing and a strong background in collegiate athletics, she brings both technical skill and firsthand knowledge of the sports industry to the team.
Contact Haylee at Haylee@hulabowl.com
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Armando Varela
Assistant Football Operations
In this role, Armando plays a vital part in the smooth, day-to-day operation of the All-Star Game. He coordinates key logistical functions, including team travel, on-field operations, and practice scheduling, while supporting the broader administrative framework of the event. His attention to detail and organization help ensure a professional, seamless experience for every player and coach involved.
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Todd Worly
Director of Player Personnel
For the 80th Hula Bowl, Todd brings extensive expertise in player evaluation and recruitment. His keen eye for talent and deep understanding of athlete development ensure the event features top-tier players, elevating the competition and overall experience.
Contact Todd at Tworly@hulabowl.com
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Sheldon Dawson
Assistant Football Operations
In this role, Sheldon is key to the efficient, day-to-day management of the all-star game's logistics. His responsibilities typically involve coordinating various operational functions, which can include managing team travel, assisting with on-field logistics and practice-session efficiency, and supporting the overall administrative structure of the football program. Sheldon's focus is on ensuring a professional and smooth experience for all participating players and coaches.
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Ricky Hazel
Game Stats
Game Announcement
Drawing on an extensive career in athletic communications and administration, Ricky manages the collection, verification, and distribution of official game statistics, ensuring accuracy for scouts, media, and fans. Furthermore, he directs all in-stadium announcements and communications, crafting the narrative and excitement of the event for all attendees. Ricky's expertise is essential to maintaining the Hula Bowl's professional standards and enhancing the overall game-day experience.
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Linda Grimes
Director of Nutrition & Catering
Linda Grimes serves as the Catering Lead for the 2026 Hula Bowl, overseeing all food service operations for players, staff, VIP guests, and event partners. With exceptional organization and a passion for hospitality, Linda ensures every meal is delivered with efficiency, quality, and care. Her leadership helps create a smooth, welcoming experience for everyone involved in this year’s game.
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Koa
Mascot Coordinator
Koa, meaning "warrior" in Hawaiian, is the official and spirited mascot of the Hula Bowl. Representing the strength, determination, and enduring aloha spirit of the islands, Koa brings a vibrant energy to every game. With a proud stance and an infectious enthusiasm, Koa embodies the competitive yet friendly nature of the annual college football all-star game.