Executive Director

Rachael Logan serves as the Executive Director of the 80th Hula Bowl, bringing a wealth of experience in sports management and event leadership. With a strong background in organizing high-profile athletic events, she plays a pivotal role in continuing the legacy of one of college football’s most storied all-star games.

Contact Rachael at Rachael@hulabowl.com

Director of Special Projects

Official Hula Bowl Scout

With years of hands-on experience in event operations and sports programming, Brett Bohl serves as Director of Special Projects for the 80th Hula Bowl. He focuses on executing unique initiatives that elevate the event and support its long-term vision.

Contact Brett at Brett@hulabowl.com

Director of Player Personnel

For the 80th Hula Bowl, Todd brings extensive expertise in player evaluation and recruitment. His keen eye for talent and deep understanding of athlete development ensure the event features top-tier players, elevating the competition and overall experience.

Contact Todd at Tworly@hulabowl.com

Director of Football Operations

For the 80th Hula Bowl, Todd brings extensive experience in football operations and logistics. He is a former Director of Football Operations at the University of Alabama as well as held senior positions at The Ohio State University. His meticulous planning and coordination ensure smooth team management and game-day execution, creating an optimal environment for players and staff alike.

Contact Todd at Talles@hulabowl.com

Game Stats

Game Announcement

Drawing on an extensive career in athletic communications and administration, Ricky manages the collection, verification, and distribution of official game statistics, ensuring accuracy for scouts, media, and fans. Furthermore, he directs all in-stadium announcements and communications, crafting the narrative and excitement of the event for all attendees. Ricky's expertise is essential to maintaining the Hula Bowl's professional standards and enhancing the overall game-day experience.

Assistant Football Operations

In this role, Sheldon is key to the efficient, day-to-day management of the all-star game's logistics. His responsibilities typically involve coordinating various operational functions, which can include managing team travel, assisting with on-field logistics and practice-session efficiency, and supporting the overall administrative structure of the football program. Sheldon's focus is on ensuring a professional and smooth experience for all participating players and coaches.

Creative Director

As Creative Director for the 80th Hula Bowl, Anthony drives the vision for creative content and brand storytelling. He oversees design, video and photography, social media strategy, and overall branding to deliver a consistent and engaging fan experience. With a strong background in creative media and marketing, Anthony plays a key role in elevating the game’s visibility, growing its digital presence, and connecting with fans on every platform.

Contact Anthony at Anthonyricker@hulabowl.com

Web Technology & Security

For the 80th Hula Bowl, Haylee provides critical expertise in managing technology infrastructure and security, ensuring the event operates securely and efficiently. Her proactive approach safeguards systems and supports seamless digital operations.

Contact Haylee at Haylee@hulabowl.com

Field Management Team

For the 80th Hula Bowl, Hayley Sexton is a vital member of the Field Management Team. Drawing on her previous experience with Major League Baseball (MLB) organizations, she brings a high level of operational precision to the event, ensuring all on-field logistics, player movement, and practice-session efficiency are managed with professional-grade execution. Her background in a demanding professional sports environment is key to maintaining the high standards of a premier college football all-star game.

Contact Hayley at

Hsexton@hulabowl.com

Marketing Assistant

Erin serves as the Marketing Assistant for the historic 80th Hula Bowl, bringing enthusiasm and a fresh perspective to the team. She plays a key role in executing various marketing initiatives, from social media campaigns to promotional materials. Her work helps to connect fans and participants with the rich tradition and excitement of the annual college football all-star game. Erin is dedicated to ensuring the 80th anniversary of the Hula Bowl is a memorable and widely celebrated event.

Contact Erin at Erin@hulabowl.com

Director of Nutrition & Catering

Mascot Coordinator

Koa, meaning "warrior" in Hawaiian, is the official and spirited mascot of the Hula Bowl. Representing the strength, determination, and enduring aloha spirit of the islands, Koa brings a vibrant energy to every game. With a proud stance and an infectious enthusiasm, Koa embodies the competitive yet friendly nature of the annual college football all-star game.

Director of Hotel & Hospitality